AppFollow at Cyprus IT Forum 2021

Head of Mobile Growth Consulting at AppFollow is taking part in the Game Dev Track at Cyprus IT Foru...

Anatoly Sharifulin Oct 05, 2021

How to adapt to the IDFA changes: insights from Branch, Incipia, and Babylon Health

Consequences of Apple’s new take on in-app user tracking are already sending ripples across the enti...

Ilya Kataev Sep 24, 2020

How to make more than $150 million on Casual Games every month: King's case study

According to statistics, King is one of the highest-earning mobile games’ publishers in the world, w...

Natalie Stepanova Jun 02, 2020

Find the best keywords for your ASO strategy: new Keyword Difficulty & Keyword Positioning Map tools

The art of ASO is the pursuit of a balance between a search query's popularity and difficulty. To he...

Ilia Kukharev Mar 10, 2020

Mobile App Deep Linking — the definitive guide

In this post, Branch Metrics expert explores how deep linking can help you ignite mobile growth, low...

Liz Feller Oct 03, 2019

How to Launch a Mobile Game in China: Tips from JoyPac

China is the biggest mobile game market, but lots of publishers face challenges approaching this mar...

Falko Böcker Jun 11, 2019

A surprising way for financial institutions to get new customers

The examples of how using side projects — known as satellite apps — can help receive new bank custom...

Anatoly Sharifulin May 28, 2019

5 Mobile App Design Tips to Help You Attract More Users

Top design tips from the G2 experts to increase the number of installs and keep your users engaged.

Bridget Poetker May 16, 2019

7 Tips to Create Successful Mobile Games

Game publishers from GameAnalytics, Lab Cave, Kolibri Games, Wooga share core elements of a successf...

Anatoly Sharifulin Apr 11, 2019

How to Find New Mobile User Acquisition Channels

Get out of Google-Facebook endless circle and find new mobile user acquisition channels and non-bana...

Lorenzo Rossi Apr 09, 2019

How is Support for the Largest Air Ticket Metasearch Engine Organized

The co-founder of Usedesk and the Head of Customer Service of Aviasales talk about growing customer ...

Katerina Vinokhodova Feb 28, 2019

How to increase user loyalty with review responses

How to reduce response time while increasing loyalty, attitudes, installs, and revenues when respond...

Anatoly Sharifulin Feb 21, 2019

What Vanity Metrics May Harm Your App Growth, And What Are App Metrics To Track

Key metrics for mobile apps: which ones will increase mobile app engagement, and which of them you d...

KC Karnes Feb 12, 2019

How to Promote an App Outside App Stores

Steve P. Young, the founder of AppMasters.com, talks about how to get app downloads, and how to prom...

Steve P. Young Feb 06, 2019