Understanding App Ratings: Why It Matters for App Success

Discover what app ratings are, why they matter, and how they drive success. Learn key differences be...

Olivia Doboaca Dec 05, 2024

What is AppFollow?

The ultimate reputation management platform. With AppFollow, you can gather actionable feedback in a...

Anatoly Sharifulin Dec 03, 2024

Webinar recap: Maximizing Your Mobile App's Ratings & Reviews

Expert content on app reputation management, brought to you by expert speakers! Read up and learn th...

Olivia Doboaca Nov 12, 2024

Top 7 AI Tools That Read Customer Reviews for Actionable Feedback

Discover the top AI tools that read customer reviews and improve feedback analysis. Boost your app's...

Olivia Doboaca Nov 07, 2024

Expert Guide to Navigating App Store Review Guidelines in 2025

Discover key App Store review guidelines, common mistakes that lead to rejections, and real case sto...

Olivia Doboaca Oct 10, 2024

Webinar recap: how responding to customer feedback drives revenue

Experts say: boost your bucks with smart feedback! Here’s how.

Olivia Doboaca Apr 19, 2024

ASA + ASO = ♥️. Capitalizing on Valentine’s Day and the Holiday Season

Maximize holiday and Valentine's Day sales with these ASO & ASA tips!

Olivia Doboaca Jan 26, 2024

Exploring mobile game user acquisition with TikTok ads

Get insights on TikTok's ad tools and tips for creating compelling ads that bring in the big bucks.

Olivia Doboaca Jan 19, 2024

Festive season 2023: how to win the race with Apple Search Ads

This is it: the most lucrative season of the year. Learn tips & tricks to maximizing mobile app reve...

Katherine Nelidova Nov 10, 2023

App pricing strategy: How to set a price model for your application

Balancing the desire to get noticed and the need to make money is difficult. Learn how to effectivel...

Anatoly Sharifulin Feb 03, 2022

How to calculate Customer Acquisition Cost (CAC)

Are you spending too much on user acquisition? Learn how to calculate Customer Acquisition Cost (CAC...

Anatoly Sharifulin Jan 13, 2022

What is Customer Churn? Definition + Calculation + Strategies | AppFollow

Discover how to calculate and reduce app churn rate with this comprehensive guide offering strategie...

Anatoly Sharifulin Jan 05, 2022

The difference between Daily Active Users & Monthly Active Users

Daily Active Users (DAU) and Monthly Active Users (MAU) should also be part of any product or marke...

Anatoly Sharifulin Dec 22, 2021

What is app localization? - How to grow your app

So, you’ve established your app, it’s doing well, but what now? It’s time to start opening your app ...

Anatoly Sharifulin Dec 15, 2021

How to Acquire Users for your Mobile App (UA Strategy)

Mobile user acquisition is the process acquiring new users for your app through various means of mar...

Anatoly Sharifulin Nov 19, 2021